About

C H R Y S T A L V I L L A M A R Z O

With a background in collaborating with esteemed names like Wizards of the Coast, I've honed my skills in crafting apparel, collectibles, home goods, and more within the realms of video games and anime.

In my role as a Consumer Product Development Specialist, I am dedicated to preserving the authenticity and coherence of fan pop culture. I'm fascinated by how fans express their profound connection to the product and intellectual property (IP) through the physical products they cherish.

This fascination drives me to traverse the country, immersing myself in the vibrant atmosphere of video game and anime conventions. By engaging directly with fans, I gain invaluable insights that inform the creation of products seamlessly integrated into their lifestyles and passions.

My approach to product development is anchored in creativity and collaboration, regardless of the project at hand. I diligently seek out the cultural touchpoints that bind the product, IP, and fans together, fostering open communication and alignment with stakeholders to ensure the brand vision and aesthetic are upheld.

For me, it's not just about delivering an exceptional physical product experience for fans; it's about serving as a conduit for innovation and partnership. By forging connections with external collaborators and facilitating dialogue with potential licensees, I strive to unveil products that captivate the community's imagination. It's about igniting a desire to explore the idea further, sparking curiosity about the creative process behind it. Ultimately, my goal is to deliver phenomenal products that exceed expectations and uphold the highest standards of quality.